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Direct Mail: Play the Long Game

Direct Mail: Play the Long Game

When it comes to direct mail, one of the most frequently asked questions we get has to do with the success rate. But the success of a direct mail campaign is not always made clear immediately.  Too many churches create an event (church launch, campus launch, start of...
Comprehensive Pre-Launch Marketing Strategy

Comprehensive Pre-Launch Marketing Strategy

You’re getting ready to launch your new church or campus in a few months. So now is the time to get the word out to your community. Studies show that a multifaceted approach is the most effective when trying to build brand awareness. The more ways a member of the...
Secret Shop Your Own Church

Secret Shop Your Own Church

We all think we’re doing a great job making things clear and easy for a first-time guest to understand what to do. But let’s be honest. We all have blindspots. When someone comes onto your property for the first time, they can quickly get a negative feeling if they...