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Converting Generic Space into Your Space

Converting Generic Space into Your Space

The most common places where new churches tend to be launched are in buildings such as schools, movie theaters, and YMCAs. These spaces are great for a new church because: A) They are usually well known establishments in the community. So you can invite someone to...
Direct Mail: Play the Long Game

Direct Mail: Play the Long Game

When it comes to direct mail, one of the most frequently asked questions we get has to do with the success rate. But the success of a direct mail campaign is not always made clear immediately.  Too many churches create an event (church launch, campus launch, start of...
Comprehensive Pre-Launch Marketing Strategy

Comprehensive Pre-Launch Marketing Strategy

You’re getting ready to launch your new church or campus in a few months. So now is the time to get the word out to your community. Studies show that a multifaceted approach is the most effective when trying to build brand awareness. The more ways a member of the...
Secret Shop Your Own Church

Secret Shop Your Own Church

We all think we’re doing a great job making things clear and easy for a first-time guest to understand what to do. But let’s be honest. We all have blindspots. When someone comes onto your property for the first time, they can quickly get a negative feeling if they...